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Have You Seen the BMW Art Cars?

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Have You Seen the BMW Art Cars?

The BMW Art Car Collection celebrates its 40th anniversary this year. The celebrations got under way with exhibitions in Hong Kong, the Centre Pompidou, the BMW Museum and the Concorso d’Eleganza on Lake Como, where the first four BMW Art Cars by Alexander Calder, Frank Stella, Roy Lichtenstein and Andy Warhol, plus the M3 GT2 [...]

Disney Opens its First and Largest Store in Shanghai

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Disney Opens its First and Largest Store in Shanghai

Disney Store today opened the doors of its flagship store in the Lujiazui area of Pudong, Shanghai, China. The store is said to be the largest retail space of any Disney Store in the world featuring 5000 square meters of immersive shopping experiences, and also features an outdoor plaza. “We couldn’t be more delighted to [...]

LG Studio and Nate Berkus to ‘Re-Imagine’ Your Kitchen

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LG Studio and Nate Berkus to ‘Re-Imagine’ Your Kitchen

LG Electronics USA and designer Nate Berkus will help consumers ‘re-imagine’ their kitchen at Dwell on Design 2015, where LG will unveil new products from its LG Studio line of premium kitchen appliances. The show’s newly minted Re-Imagination Pavilion will feature appliances from LG Studio, for which Berkus serves as Artistic Advisor. LG is Premier [...]

Nissan Titan Truckumentary: Diesel Goodness

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Nissan Titan Truckumentary: Diesel Goodness

The sixth chapter of Nissan’s “Titan Truckumentary” delves into the relationship between Nissan and Cummins, Inc., the engine manufacturer that has played a pivotal role in bringing the 2016 Titan XD to life. Cummins – based in Columbus, Indiana a few hours up I-65 from Nissan’s Tennessee-based North American Headquarters – has collaborated closely with [...]

How Volvo Is Feeling Good About the Future

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How Volvo Is Feeling Good About the Future

Volvo Cars and Swedish artist & producer Avicii announce a creative cooperation to celebrate their Swedish roots with a new recording and music video, due for global release on May 8th. The collaboration will form the basis for a global brand campaign entitled ‘A New Beginning’. The song chosen for the collaboration, Feeling Good, a [...]

Nissan Supports Mississippi Civil Rights Museum

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Nissan Supports Mississippi Civil Rights Museum

Nissan has donated $500,000 to the Mississippi Department of Archives and History to support ongoing construction efforts and future exhibits at the Museum of Mississippi History and the Mississippi Civil Rights Museum. Nissan’s contribution will support the construction of a dining and gathering space that will service approximately 180,000 annual visitors to both museums, as [...]

Guinness World Records Title for Ram Trucks

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Guinness World Records Title for Ram Trucks

Ram truck owners from seven U.S states and Canada helped the Ram Truck brand set a new Guinness World Records title for the largest parade of pickup trucks, Saturday, April 18, in Arlington, Texas. As many as 451 Ram trucks participated in the “Ram Truck Round-up,” breaking the previous world record of 438 trucks. Ram, [...]

Renegades: Jeep Brand Marketing Campaign

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Renegades: Jeep Brand Marketing Campaign

The Jeep brand has launched its North America marketing campaign for the all-new 2015 Jeep Renegade through a music platform with KIDinaKORNER / Interscope Records beginning Friday, April 17. The 60-second launch commercial, “Renegades,” airing across television, is built around the original song “Renegades” by the Brooklyn indie rock band X Ambassadors (KIDinaKORNER / Interscope [...]

Coca-Cola to Invest $500 Million in Indonesia

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Coca-Cola to Invest $500 Million in Indonesia

The Chairmen of The Coca-Cola Company and Coca-Cola Amatil (CCA) commemorated Tuesday the expansion of the Coca-Cola Amatil Indonesia (CCAI) Cikekodan Plant in Bekasi, West Java. This marks the first of several major investments being made as the Coca-Cola system in Indonesia invests US $500 million to accelerate growth in the next three to four [...]

PepsiCo Launches “Do the DEW” Campaign

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PepsiCo Launches “Do the DEW” Campaign

The global “Do the DEW” campaign features two creative films – for traditional and digital viewing and sharing. “Fireboard” – starring professional skateboarder Sean Malto – sparks a beach bonfire with a trick and twist. “Directions” follows Olympic snowboarder Scotty Lago and his birdseed trail from the snowy caps of Canada to a lively mountain [...]

Toyota Showcases Hybrid Portfolio at Atlanta Auto Show

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Toyota Showcases Hybrid Portfolio at Atlanta Auto Show

Toyota will showcase more than 30 Toyota and Scion models during the 33rd annual Atlanta International Auto Show March 25-29, at the Georgia World Congress Center. As part of its expansive exhibit, Toyota will present its broad hybrid lineup, highlighted by enhancements to the 2015 Prius c and Prius v. “Eighteen years after introducing the [...]

India to Host Global Exhibition on Services

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India to Host Global Exhibition on Services

As India is trying to strengthen its position in the business world, the country of 1.25 billion people has planned a global extravaganza to draw the gaze of worldwide business community. To be held under the Global Exhibition on Services (GES) banner, the event aims to serve as a platform to enhance strategic cooperation and [...]