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Free Cookies for the People on Tax Day

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Free Cookies for the People on Tax Day

Great American Cookies declares cookies for all on Tax Day, April 15, 2014! Through the “Incomes the Sweetness” promotion, the gourmet cookie shop will mark the culmination of tax season by providing a free Original Chocolate Chip Cookie to customers who stop by participating stores. No purchase or proof of completed taxes is necessary, says [...]

Method to Celebrate Life’s Messy Moments

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Method to Celebrate Life’s Messy Moments

Home care products company Method launches a new integrated campaign celebrating life’s messy moments through a romantic comedy-style series of TV and online ads, content and social media programs. The campaign is centered on the idea that there’s an entertaining story behind every mess, and every mess deserves a clean, happy ending. “Our campaign is [...]

Arts School Plans Masterpiece in the Making

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Arts School Plans Masterpiece in the Making

The Orange County School of the Arts (OCSA) announced at its 2014 Gala “One Night Only,” held Saturday, the public launch of its Masterpiece in the Making capital campaign to raise funds for the completion of the school campus. For the first time in the school’s history, OCSA will build a new facility on the [...]

Amway Plans Manufacturing Facility in Vietnam

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Amway Plans Manufacturing Facility in Vietnam

Direct selling company Amway broke ground Friday on a new $25 million manufacturing facility in Binh Duong, Vietnam. Scheduled for completion in 2015, the new facility will produce the company’s Nutrilite brand of vitamins and dietary supplements. The Binh Duong facility will be the company’s second manufacturing site in Vietnam. Its other manufacturing facility is [...]

Maria Menounos Joins GLAM4GOOD Campaign

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Maria Menounos Joins GLAM4GOOD Campaign

Suave Professionals is partnering with GLAM4GOOD to provide makeovers for deserving women and bring a touch of glam to women everywhere. Women can receive samples to try for themselves and have the opportunity to gift them to others at Suave.com. With the new Suave Professionals Natural Infusion range; three salon-quality collections that are made with [...]

Charmin Hosts Toilet Paper Wedding Dress Contest

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Charmin Hosts Toilet Paper Wedding Dress Contest

The Cheap Chic Weddings 2014 Toilet Paper Wedding Dress Contest sponsored by Procter & Gamble (P&G) brand Charmin, launched Tuesday, March 18, for the tenth year in a row. Contestants have until May 13, 2014 to submit their paper masterpieces, at which point a panel of judges will narrow the list down to the top [...]

Acura Kicks Off “Driven by Passion” Tour

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Acura Kicks Off “Driven by Passion” Tour

Acura has kicked off a multi-city cross-country tour called “Driven by Passion” to showcase the automaker’s new flagship luxury-performance sedan, the 2014 Acura RLX. The new experiential marketing campaign will occur alongside local cultural events in busy city-center locations while supporting local organizations and philanthropic causes along the way. The tour began at the Palm [...]

Las Vegas Goes Green for St. Patrick’s Day

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Las Vegas Goes Green for St. Patrick’s Day

In honor of St. Patrick’s Day, the Las Vegas Convention & Visitors Authority (LVCVA) in partnership with Tourism Ireland have created a special Irish welcome by turning the famous ‘Welcome to Fabulous Las Vegas’ sign green. As the world gears up for St. Patrick’s Day, the famous Betty Willis designed sign turned green, kicking off [...]

Can You Name This Goodyear Blimp?

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Can You Name This Goodyear Blimp?

The Goodyear blimp is scheduled to begin test flights over Northeast Ohio later this month before going into service in the summer. The company is inviting the public to participate in a Goodyear “Name the Blimp” contest. Assembly of the new blimp began in March 2013 at Goodyear’s Wingfoot Lake hangar. An international team of [...]

Force Factor Signs Deal with Shawn Thornton

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Force Factor Signs Deal with Shawn Thornton

Force Factor, a leading sports nutrition brand, has signed an endorsement deal with Shawn Thornton, the NHL hockey star and forward for the Boston Bruins. Under the sponsorship terms, Thornton will serve as the prominent face for the Force Factor brand and appear in multiple marketing campaigns to promote its growing line of sports supplements. [...]

Gap Welcomes George Kotsiopoulos of Fashion Police

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Gap Welcomes George Kotsiopoulos of Fashion Police

Gap Factory Store announces the “Exclusively Styled” campaign, its first global marketing collaboration and partnership with celebrity stylist and television personality George Kotsiopoulos. The campaign kicks off on March 20, showcasing current trends and styles at a value from Gap Factory Store’s Spring 2014 collection. George Kotsiopoulos is a fashion editor, consultant and stylist. He [...]

P&G’s Orgullosa Launches the Nueva Latina Campaign

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P&G’s Orgullosa Launches the Nueva Latina Campaign

Procter & Gamble’s (NYSE:PG) Orgullosa program – a platform created to celebrate, empower and fuel Latinas’ accomplishments and dreams – unveiled its Nueva Latina campaign. The initiative aims to empower women to define what it means to be a bicultural, modern Latina – the Nueva Latina. As part of the launch, Orgullosa debuted its production [...]