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Posted on April 23, 2013 | No CommentsKnown for his ostentatious, record-breaking “Gangnam Style” music video and now with the release of his second single “Gentleman”, Psy launches a global search for his personal chef in partnership with Bibigo, a family of modern Korean restaurants and food products. In conjunction with the...
Posted on April 16, 2013 | No CommentsNestle USA unveiled Monday its new “Balance Your Plate with Nestle” education campaign to help consumers build nutritious meals. The goal of “Balance Your Plate” is to help consumers enjoy the foods they love, while encouraging the consumption of more fruits and vegetables. By providing...
Posted on April 15, 2013 | No CommentsKool-Aid, a refreshment beverage, has unveiled a brand campaign called “Smile. It’s Kool-Aid.” It introduces a new look and feel for the brand and a makeover for its spokespitcher, Kool-Aid Man, all timed to the product launch of Kool-Aid Liquid Drink Mix. Kool-Aid Man, who...
Posted on April 14, 2013 | No CommentsAs part of its community service, Kraft Foods has kicked off “Make an Impact 2013,” its first company-wide volunteer event since becoming a newly independent company last year. This month, Kraft employees will work on 200 volunteer projects that support the company’s community involvement priorities:...
Posted on April 10, 2013 | No CommentsDark Rye’s “The Unseen Bean” has been nominated for a Webby Award in the Documentary, Individual Episode category. The video, produced by Whole Foods Market’s Dark Rye video magazine, profiles Gerry Leary, a blind coffee roaster in Boulder, Colo., and explores the trials and triumphs...
Posted on April 10, 2013 | No CommentsLittered cigarette butts are more than just an eye sore. According to environmental clean-up reports, cigarette butts are the No. 1 littered item on U.S. roadways and the No. 1 item found on beaches and waterways worldwide. A new survey conducted by Legacy, shows that...
Posted on April 6, 2013 | No CommentsPanasonic Corporation deploys the 100 Thousand Solar Lantern Project, a project to donate a total of 100,000 solar lanterns to people in regions of the world without electricity, by 2018, the 100th anniversary of the company’s founding. As the first stage in this effort, Panasonic...
Posted on April 6, 2013 | No CommentsChef and registered dietitian Katie Cavuto Boyle stars in the US Potato Board’s “Seven Potato Types” educational video series and has created two new potato salad recipes perfect for the season. With seven unique potato types – Russets, reds, yellows, whites, purples, reds, fingerlings and...
Posted on April 5, 2013 | No CommentsStarbucks Coffee Company (NASDAQ:SBUX) has announced that it has appointed Matthew Ryan as global chief strategy officer (CSO). Ryan was previously senior vice president of global brand, franchise and customer relationship management for The Walt Disney Company. “Matt’s innovative approach to customer analytics, market segmentation...
Posted on April 4, 2013 | No CommentsPizza company Pizza Hut has announced the debut of one of its new products – Crazy Cheesy Crust. It’s Crazy – featuring 16 dough pockets as its outer edge – Cheesy – each pocket is filled with a blend of five Italian cheeses – and...
Posted on March 29, 2013 | No CommentsJane Walker has joined Domino’s as head of Marketing. Jane will oversee the national (U.K.) and local store marketing teams to help position the brand for long term growth. The announcement was made Thursday, March 28. Simon Wallis, Domino’s sales and marketing director, said: “I...