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Dodge Challenger R/T Shaker Ready to Roll Out

Dodge Challenger R/T Shaker Ready to Roll Out

The new Dodge Challenger R/T Shaker models with their functional throwback “Shaker” hoods are making their way to Dodge dealers. After it was initially introduced at the Specialty Equipment Market Association (SEMA) show in Las Vegas in November, according to the company, Dodge dealers ordered the entire production run for the 2014 Dodge Challenger R/T [...]

Fragrances for Men: Racing and Just Sport

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Fragrances for Men: Racing and Just Sport

LR Health & Beauty Systems is launching two new fragrances for men. “Just Sport” and “Racing” represent the new sports fragrances from the leading cosmetics manufacturer. “Just Sport” is the combination of sportiness, elegance and masculinity. Fresh citrus fruits, sharp notes of ginger and spicy cardamom are combined with notes of sensuous wood and musk [...]

How Dove Cares about Women’s Armpits

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How Dove Cares about Women’s Armpits

Unilever’s personal wash brand Dove feels that armpits are one of the most neglected body parts. Many women do not even think of their armpits as skin and, therefore, deprive them of the care and attention they give the rest of their bodies. Without even realizing it, Dove observes, women are damaging their underarms when [...]

Megan Fox Gets Avon for Valentine’s Day

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Megan Fox Gets Avon for Valentine’s Day

This Valentine’s Day, Avon launches the new sensual fragrances Avon Instinct for Her and Him with actress Megan Fox as the face of the scents. When asked about her perfect Valentine’s Day, Megan Fox reveals she’s not much for flowers or candy. Instead, the iconic beauty says she melts when her husband gives her sentimental [...]

Heineken Launches The Odyssey TV Campaign

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Heineken Launches The Odyssey TV Campaign

Heineken has unveiled its latest global television ad campaign in the U.S., “The Odyssey,” celebrating the premise that every man is legendary at something. The premium beer brand has cast men with “unique skills” in its TVC to play the central protagonists. The ad follows the main character’s adventures aboard a cruise ship as he [...]

Kate Upton to Walk with Sam Edelman

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Kate Upton to Walk with Sam Edelman

For the second year, Kate Upton will be the face of Sam Edelman’s spring advertising campaign. The campaign was shot by photographer Craig McDean on a private beach in California. Trey Laird directed the campaign styled by Karl Templer. “Kate is the model of the moment, and I’m thrilled to have her as the face [...]

Anything Is Possible for Barbie

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Anything Is Possible for Barbie

Inspired by the Barbie brand tagline, “With Barbie, Anything is Possible,” the popular doll is debuting a new brand anthem to kick off 2014. The pop song will be voiced by all-girl group and music sensation Fifth Harmony. The partnership with Epic Records / SYCO recording artists Fifth Harmony includes the global debut of the [...]

AXE Hair Teams Up with Football Stars

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AXE Hair Teams Up with Football Stars

Football players—Eric Decker and AJ McCarron—are partnering with AXE Hair to introduce a new line of gels. In a new AXE Hair video on the AXE YouTube Channel, Decker talks about some of the most awkward gelled looks he rocked in his younger years and how the new AXE Hair gels provide him with the [...]

Jim Beam with Mila Kunis to Make History

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Jim Beam with Mila Kunis to Make History

Jim Beam, the world’s leading Bourbon, and actress Mila Kunis are teaming up to “make history” in 2014 and beyond. Kunis joins the Jim Beam family as a global partner and spokesperson, and will play a leading role in Jim Beam’s new Make History multi-media brand campaign that will reach more than 100 markets worldwide. [...]

Alyson Hannigan New Face for Pandora Jewelry

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Alyson Hannigan New Face for Pandora Jewelry

Pandora Jewelry, a luxury jewelry brand, announces American actress Alyson Hannigan as the new face for Spring 2014. Hannigan, most notably known for her roles in Buffy the Vampire Slayer and CBS’ How I Met Your Mother will be featured in Pandora’s print and digital advertisements throughout North America beginning Mother’s Day. “I’m delighted to [...]

Have You Met the Maytag Man?

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Have You Met the Maytag Man?

The Maytag Man is the machine – nestled in the kitchen baking a turkey, potatoes, and mini cupcakes. He performs each task that an appliance would perform – cleaning and washing with the diligent focus, says appliance manufacturer Maytag. The company has launched an integrated marketing campaign introducing the new face of the brand, the [...]

Mara Roszak Is Hair Stylist for L’Oreal Paris

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Mara Roszak Is Hair Stylist for L’Oreal Paris

L’Oreal Paris, a global beauty brand, welcomes celebrity hairstylist Mara Roszak to the brand’s roster of experts. Known for creating some of the most talked-about red carpet looks and coined a “rising star” of Hollywood hair, Mara will lend her expertise for product development, content creation, consumer education and creating trendsetting hairstyles for L’Oreal Paris [...]