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Score More: How Victoria’s Secret Angels Play Football

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Score More: How Victoria’s Secret Angels Play Football

Just in time for the big game and Valentine’s Day, Victoria’s Secret Angels Adriana Lima, Alessandra Ambrosio, Elsa Hosk, Jasmine Tookes and Taylor Hill return to the field for an epic game of football in the new “Score More” video. [ Victoria’s Secret Releases the Swim 2016 Catalogue ] In this online exclusive “The Angels” [...]

Coca-Cola Ropes in Jordan Spieth for Sports Marketing

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Coca-Cola Ropes in Jordan Spieth for Sports Marketing

Coca-Cola announced Wednesday that golfer Jordan Spieth will become an ambassador for the brand’s sports marketing campaigns and beyond. The new multi-year partnership will feature Spieth in television advertising, digital and social media, point-of-sale, out-of-home, experiential marketing, packaging and more. Golf fans can expect to see Spieth promote the company’s Dasani brand as well. [ [...]

Nominees for FIFA Ballon d’Or Awards Revealed

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Nominees for FIFA Ballon d’Or Awards Revealed

The contenders for this year’s FIFA Ballon d’Or Award for the best player of 2015 and for the FIFA Women’s World Player of the Year 2015 Award have been announced. The nominees for the FIFA Ballon d’Or are, in alphabetical order: Cristiano Ronaldo (Portugal / Real Madrid), Lionel Messi (Argentina / FC Barcelona) and Neymar [...]

David Beckham: Sexiest Man Alive

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David Beckham: Sexiest Man Alive

According to Time Inc.’s People, David Beckham is confident bending it like you-know-who, rocking a bespoke suit, even posing practically shirtless at a People photo shoot. But at heart, he’s a self-effacing East London boy, who can’t believe he scored People’s 30th anniversary Sexy Man crown. “I never feel I’m sexy,” the soccer icon told [...]

NBA All-Star Blake Griffin Stars in Kia Ad Campaign

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NBA All-Star Blake Griffin Stars in Kia Ad Campaign

NBA All-Star Blake Griffin is back in a series of four new television commercials for Kia’s Optima midsize sedan, and he’s bringing his signature brand of satirical comedy with him. The multiplatform campaign, which includes television, digital and social media elements, debuts during Kia NBA Tip-Off 2015. In the campaign, everyday people get in the [...]

Cricket Council and UNICEF Unite for Children

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Cricket Council and UNICEF Unite for Children

The International Cricket Council (ICC) and UNICEF announced Wednesday a five-year partnership to advocate on behalf of the world’s most disadvantaged children. Every year 5.9 million children die before their fifth birthday from mostly preventable causes; over half a billion children live in extreme poverty; and 59 million primary school-aged children do not go to [...]

Sachin Tendulkar to Play Cricket in the U.S.

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Sachin Tendulkar to Play Cricket in the U.S.

Global cricket icons Sachin Tendulkar and Shane Warne will headline a star-studded lineup of cricket players from around the world in the inaugural “Cricket All-Stars,” a three-game series in New York City, Houston, and Los Angeles. The historic tour marks the first time these legends have played in the U.S., and also renews the famous [...]

Sports Illustrated Muhammad Ali Legacy Award

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Sports Illustrated Muhammad Ali Legacy Award

Sports Illustrated, a Time Inc. brand, has dedicated its Sportsman of the Year Award to Muhammad Ali, renaming it the Sports Illustrated Muhammad Ali Legacy Award. The dedication ceremony took place on October 1 at the Muhammad Ali Center in front of a crowd of 300 VIPS including Mr. Ali, his wife Lonnie and family, [...]

Children from India Invited for Manchester United Match

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Children from India Invited for Manchester United Match

Eleven children from around the world, including Sonu and Sharik from India, capped a once-in-a-lifetime experience last Saturday by participating as Chevrolet mascots in Manchester United’s match vs. Liverpool at Old Trafford stadium as part of Chevrolet’s Beautiful Possibilities Program. With millions of fans watching around the world, upon entering the pitch each Manchester United [...]

FIFA World Cup: Countdown Clock Unveiled in Russia

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FIFA World Cup: Countdown Clock Unveiled in Russia

Exactly 1,000 days before the start of the 2018 FIFA World Cup Russia, the official countdown clock was unveiled Friday for the tournament, which will begin on 14th June 2018. The clock, that has been installed on Manezhnaya Square in the city centre, is only a stone’s throw away from Moscow’s famous Red Square and [...]

Documentary Doped: The Dirty Side of Sports

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Documentary Doped: The Dirty Side of Sports

TV network EPIX announced that its newest one-hour original documentary Doped: The Dirty Side of Sports, which offers a critical look at the history of anti-doping policies in professional sports, will premiere Wednesday, September 30 at 8PM ET/PT, 7C. The film is executive produced by Bobby Valentine (former MLB Manager, current athletic director of Sacred [...]

Nissan’s “Heisman House” Returns on ESPN

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Nissan’s “Heisman House” Returns on ESPN

Just in time for kickoff of the 2015 college football season, ESPN and Nissan are bringing back The Nissan Heisman House, giving fans a glimpse of what it might be like if the winners of football’s individual honor – the Heisman Trophy – lived together under one roof. Now in its fifth year, the Nissan [...]

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