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Sachin Tendulkar Brings BMW to ‘Make in India’

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Sachin Tendulkar Brings BMW to ‘Make in India’

Celebrating the ‘Make in India’ initiative, BMW says it has further strengthened its commitment to the Indian market by increasing the level of localisation at BMW Plant Chennai upto 50 percent. Retired cricketer Sachin Tendulkar marked the occasion by assembling a BMW 5 Series using parts from Indian auto component suppliers. The “Make in India” [...]

Gael Monfils Stars in Global Tennis Campaign

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Gael Monfils Stars in Global Tennis Campaign

Anima Sana In Corpore Sano, meaning “A Sound Mind in a Sound Body,” is an old Latin phrase from which ASICS brand name is derived. ASICS has launched its global tennis campaign, ‘It’s a tough game. Go smash it.’, starring top tennis player Gael Monfils in an ‘unexpected’ setting. The campaign, created by 180 Amsterdam, [...]

What Are the Stroke Warning Signs?

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What Are the Stroke Warning Signs?

NBA All-Star Paul George was only 6-years-old when his mother Paulette suffered a stroke that left her practically bedridden for two years. Today, Paulette remains partially paralyzed on the left side of her body. “I remember every moment of it,” said the Indiana Pacers swingman. “I was always there at hospital visits, right by her [...]

Subaru to Debut New Rallycross Car

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Subaru to Debut New Rallycross Car

After a year of development, the cover comes off Subaru Rally Team USA’s new 2015 WRX STI rallycross car at the 2015 New York Auto Show, set to compete in Red Bull Global Rallycross and X Games Rallycross. Dubbed VT15x, this is the third evolution of an STI-based Rallycross car for Subaru in four years [...]

Hyundai Ceremony for ICC Cricket World Cup

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Hyundai Ceremony for ICC Cricket World Cup

Hyundai Motor India Limited (HMIL), a subsidiary of automaker Hyundai Motor Company (HMC) and the official partner for International Cricket Council (ICC), handed over the ‘Last Ball’ for the ICC Cricket World Cup 2015. Hyundai holds the exclusive rights for the Last Ball Handover before the final match between Australia vs New Zealand that took [...]

Maria Menounos: Global Ambassador for Special Olympics

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Maria Menounos: Global Ambassador for Special Olympics

Maria Menounos: Global Ambassador for Special Olympics Special Olympics announced Monday that author and television personality Maria Menounos of E! is joining the Special Olympics family as the newest Global Ambassador. Menounos will support Special Olympics by leading a celebrity engagement campaign for the upcoming Special Olympics World Games and by promoting acceptance, inclusion and [...]

Hamburg: Germany’s Nominee for 2024 Olympic Games

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Hamburg: Germany’s Nominee for 2024 Olympic Games

The General Assembly of the German Olympic Sports Confederation (DOSB) voted Saturday in favour of Hamburg as the official German nominee for the 2024 Olympic and Paralympic Games. The north German city of Hamburg prevailed over Berlin and aims to present games with short distances, on the water and in the heart of Europe’s second [...]

Meet Stavros Loumis – World Bartender Champion

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Meet Stavros Loumis – World Bartender Champion

Stavros Loumis beat out nine other finalists at the local, regional and divisional levels in 2014. These 10 finalists ousted more than 8,000 bartenders from over 900 TGI Fridays restaurants in 60 countries around the world. TGI Fridays has crowned Stavros Loumis of Larnaca, Cyprus the World’s Greatest Bartender at the 24th annual World Bartender [...]

TAG Heuer Signs Henrik Lundqvist as Brand Ambassador

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TAG Heuer Signs Henrik Lundqvist as Brand Ambassador

TAG Heuer signs NHL hockey goaltender Henrik Lundqvist as Brand Ambassador. “King Henrik,” star goalie of the New York Rangers and the Swedish National Team, is now officially in net for TAG Heuer. Considered one of the NHL’s best netminders, Henrik’s on ice play exemplifies TAG Heuer’s values of performance and precision, says the company. [...]

Under Armour Signs Dutch Footballer Memphis Depay

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Under Armour Signs Dutch Footballer Memphis Depay

Memphis, a young footballer, has joined Under Armour’s elite athlete roster. The prolific winger, currently the leading goal scorer in the Dutch Eredivisie, starts his multiyear partnership with the brand immediately, the company said Friday. “On and off the pitch I’m always ready for the next chapter in my life,” said Memphis. “I wanted Under [...]

Diabetic NASCAR Driver Ryan Reed Wins in Daytona

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Diabetic NASCAR Driver Ryan Reed Wins in Daytona

On Saturday, February 21, NASCAR Xfinity Series driver and Lilly Diabetes ambassador Ryan Reed won the Alert Today Florida 300 at Daytona International Speedway. This is his first win as a NASCAR driver and shows that with hard work and proper management, anything is possible – even for people living with diabetes. Reed, who was [...]

Comcast Revs Up X1 with New NASCAR Features

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Comcast Revs Up X1 with New NASCAR Features

Comcast has announced two additions to the X1 Entertainment Operating System that will enhance the viewing experience for NASCAR fans. The company has added new NASCAR content to its Xfinity On Demand platform and expanded its X1 Sports App to include scheduling information for the NASCAR Sprint Cup Series, NASCAR XFINITY Series and the NASCAR [...]

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