Display Goes High-Definition on LG Nitro HD

LG Mobile with celebrity photographer Tyler Shields ushered in the next evolution of mobile device display technology Thursday during the launch event for LG Nitro HD, claimed to be the first smartphone in AT&T’s portfolio with a True HD AH-IPS (Advanced High-Performance In-Plane Switching) display.

Taking place at the New Museum in New York’s SoHo district, guests were able to experience the advantages of LG Nitro HD and its 4.5-inch display first-hand, which will be available in AT&T stores and online Dec. 4 for $249.99 with a two-year contract.

Highlighting the benefits of LG Nitro HD’s display, LG Mobile worked with celebrity photographer Tyler Shields to host the exclusive launch event at the New Museum. Tyler Shields helped bring LG Nitro HD’s display to life with a one-of-a-kind art exhibit.

The exhibit featured highly detailed portraits and edgy images as well as a specially commissioned photograph Shields created using only an LG Nitro HD mobile device.

Taking advantage of LG’s new proprietary True HD technology, LG Nitro HD’s 4.5-inch AH-IPS display supports resolutions up to 1280 X 720 pixels and offers unrivaled color accuracy, brightness, battery efficiency and performance. Its 500 nit display luminance allows for clear viewing in direct sunlight and RGB stripe pixels deliver accurate true-to-life color rendering, says the company.

LG Nitro HD also is equipped with a Qualcomm Dual-Core 1.5 GHz Snapdragon S3 processor, which offers quick speed, power and efficiency in a slim design (5.27” X 2.67” X 0.41”).

LG Nitro HD multitasks seamlessly and with AT&T 4G LTE and HSPA+ where available, it easily browses even the most content-heavy websites and runs HD games with ease, including HD gaming from the Gameloft HD game store and Zynga Poker HD.

An 8 mega-pixel HD camera and 20 GB of total memory (4 GB on-board plus 16 GB of included microSD memory) allows users to capture and view crystal-clear True HD images and video.

Wi-Fi Direct technology and DLNA features offer multiple wireless HD content streaming options, making it easier and faster to share HD content with the people and networks.

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Rakesh Raman