LeapFrog’s Edutainment Devices for Kids

Educational entertainment company LeapFrog Enterprises (NYSE: LF) has announced two new platforms: LeapPad2, a kid’s learning tablet and LeapsterGS, a learning video game system.

The new LeapPad2 features higher resolution front-and-back cameras and video recorders, the new faster LF 2000 processor and double the memory (4 GB), all housed in a durable, kid-friendly design. It also has improved battery life and is compatible with a new internal battery system and recharger pack available separately.

LeapPad2 includes extensive free content: a music player with five LeapFrog Learning Songs, a new Cartoon Director creativity app, an Art Studio creativity app, the Pet Pad writing app and choice of an additional app.

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Its Cartoon Director app makes the most out of the new features, letting kids develop their inner director by creating and starring in their very own cartoons, as well as sharing their work with family and friends.

According to the company, LeapsterGS is a substantial improvement over the current Leapster Explorer. It has a new thinner sleek design, larger screen, built-in motion sensor plus camera and video recorder, the new faster LF 2000 processor and 4x the internal memory (2 GB). LeapsterGS is compatible with a new internal battery system and recharger pack available separately.

[ Also Read: Are Tablets Really Selling Like Hot Cakes? ]

LeapsterGS comes with free content including the new “Escape of the Sillies” game app, the Pet Pad writing app and choice of an additional app.

Exclusive to LeapsterGS, the “Escape of the Sillies” app immerses kids into the game with the built-in camera and face-morphing technology, where they will customize faces of silly monsters while building their math skills.

LeapPad2 will be sold at $99.99 and is recommended for children 3 to 9 years. LeapsterGS will be sold at $69.99 and is recommended for children 4 to 9 years. The announcement was made today, June 19.

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Rakesh Raman