LG Electronics Unveils its New HDTV

LG Electronics will display its new TV for home entertainment at the 2012 International CES next month as the company unveils its 55-inch class (54.6-inch diagonal) OLED HDTV.

The company says it is designed to recreate reality with perfection, using the Organic Light Emitting Diode (OLED) display technology powered by LG’s TRIPLE XD Engine.

“The OLED TV is the ultimate display device, a culmination of the sophisticated technological advances made by LG,” said James Fishler, senior vice president, marketing and go-to-market operations, LG Electronics USA. 

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Whether in 2D or 3D, LG’s 55-inch (55EM9600) OLED TV is designed to display life-like images. Relying largely on self-lighted organic pixels, the OLED TV exhibits precise color, absolute contrast and blazing clarity, says the company.

Boasting a contrast ratio of over 100,000,000:1, fifty times greater than that of LED/LCD display panels, the OLED TV displays vivid colors and the fine details, helping to preserve images with utmost clarity and sharpness, even when displaying scenes with dark lighting.

Such picture quality is complemented by the OLED TV’s lightning speed of under 0.1 microseconds. Such speed enables the OLED TV to display rapid movements and motions in a crystal clear manner while virtually eliminating blur or bleeding, according to the company.

LG’s own TRIPLE XD Engine further contributes to the strengths of the OLED display panel through its three core capabilities. The TRIPLE XD Engine’s Dynamic Color Enhancer provides superior color reproduction, while the Contrast Optimizer and the Resolution Upscaler fine tune the OLED TV’s ability to present even the finest details in dramatic fashion, the company explains. It was announced today, Jan. 2.

Photo courtesy: LG Electronics

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