Love Float for Live Wedding in Rose Parade

Planning a wedding or just dreaming of one? The search begins to find the perfect couple to wed on the Farmers Insurance 2013 Rose Parade Float.

Farmers Insurance has announced “The Love Float,” its 54th consecutive entry in the Rose Parade, featuring the live wedding.

Couples can enter the “Farmers Insurance Dream Wedding” contest on Farmers Insurance Facebook page (http://www.Facebook.com/FarmersInsurance) by answering three questions describing why they should win this magical, romantic moment.

[ Also Read: 11 Love Tips for Social Lovers on Facebook ]

The live nuptials will take place atop the float while headed down Colorado Boulevard, in front of over 52 million television viewers and another 900,000 people lining the parade route, says Farmers Insurance.

Beginning Monday and through October 14, couples can submit their unique stories to win this historic wedding experience.

“Across the country there are thousands of couples deserving of a history making wedding experience,” says Michael L. Linton, enterprise chief marketing officer for Farmers Insurance.

“We’re asking for submissions from all corners of the country so look around, ask your friends and neighbors, and see if you can spread the word to a couple that deserves this unique honor. The ‘Love Float’ is a chance for Farmers Insurance to honor a great American love story.”

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Once the call for submissions closes on October 14, a panel of judges will select up to four finalists and the American public will vote on which couple will win their “Farmers Insurance Dream Wedding” on “The Love Float” at the Rose Parade.

Consumer voting begins on October 30 through November 13, and the winner will be announced prior to the Thanksgiving holiday.

[ Also Read: Get Ready to Meet the Most Romantic Couple ]

According to Farmers Insurance, the winning couple wins a trip to Pasadena, CA for themselves and up to six witnesses, an exclusive opportunity to be married on the Farmers Insurance “Love Float”, one beautiful wedding dress for the bride and a tuxedo for the groom, his and hers wedding rings, hair and make-up for the bride on the big day, marriage license fees, two tickets to the 2013 Rose Bowl game for the newlyweds and a national advertisement opportunity featuring a photo from your wedding day.

Farmers Insurance Group of Companies is a leading U.S. insurer of automobiles, homes and small businesses and also provides a wide range of other insurance and financial services products.

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