Nissan to Unleash GT-R in Bid to Win at Le Mans

Nissan to Unleash GT-R in Bid to Win at Le Mans
Nissan to Unleash GT-R in Bid to Win at Le Mans

Nissan will unleash the GT-R and go head-to-head with Audi, Porsche and Toyota at Le Mans in 2015.

The Japanese manufacturer will also contest the 2015 FIA World Endurance Championship with a full factory effort of two LM P1 cars.

Nissan’s LM P1 car will be called the Nissan GT-R LM NISMO, carrying on a sporting bloodline that stretches back 30 years and recognizes the company’s flagship road car, the Nissan GT-R.

Automobile Club de l’Ouest president, Pierre Fillon joined Nissan’s chief planning office & executive VP, Andy Palmer; NISMO president Shoichi Miyatani and NIMSO global head of Brand, Marketing & Sales, Darren Cox, for the announcement in London.

Nissan has steadily increased its participation in motorsport in recent times through its programs, such as Nissan PlayStation GT Academy and the ACO’s Garage 56 initiative.

“Nissan is connecting in motorsport in many ways through its performance arm, NISMO,” said Cox. “In recent years we have taken a new approach to motorsport – not racing for racing’s sake – but carefully considering our reasons to engage with our global competition.”

Nissan is also the Official Automotive Partner of the 2016 Olympic Games in Rio.

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Rakesh Raman