“Staying true to the European heritage of Nespresso, we are thrilled to partner with Penelope Cruz,” said Frederic Levy, president, Nespresso USA.
“The best café. Yours.” is a fully integrated campaign with digital, social, print, and a new website www.nespresso.com/whatelse, with TV as the initial driver.
Launching nationally on primetime and cable networks in the U.S. on Nov. 20th and in Canada on Dec. 3rd, the new television ad illustrates a concept that is simple yet powerful—Nespresso offers an exceptional café experience at home.
The ad highlights the Lattissima Plus machine, which marries espresso and fresh milk making perfect cappuccinos and lattes, just like one would get in a high end café, but with the simple touch of a button.
Headquartered in Lausanne, Switzerland, Nespresso operates in more than 50 countries.
Covering diverse segments of activity, RMN News Service discusses the burning issues that have immediate impact on various governments, businesses, and the lives of commoners.
Raman Media Network (RMN) Company is a leading integrated technology media and entertainment company. It is working in diversified content creation, management, and distribution businesses on a global scale.