More than half (54 percent) of U.S. adults report in a survey that they will buy or use an artificial Christmas tree this year. Of those who plan to buy or use an artificial tree, 36 percent said that they would do so because it is better for the environment.
Cost is another huge factor in the choice to purchase an artificial tree, as 61 percent said they will get an artificial tree because it is less expensive than buying a real tree every year. This survey was conducted online by Harris Interactive on behalf of CouponCabin.com from Nov. 14th-16th, 2011 among 2,207 U.S. adults aged 18 and older.
Four-in-ten (43 percent) U.S. adults said they are at least considering being “greener” this holiday season than in years past, and with good reason, as 42 percent agree that you can save money by going green.
“Many people are realizing that going green can pay off in big ways,” said Jackie Warrick, president and chief savings officer at CouponCabin.com.
Consumers aren’t the only ones who should consider going green this Christmas; stores and companies that are environmentally conscious might end up on top.
Nearly one-in-five (19 percent) of U.S adults said they are much or somewhat more likely to buy holiday gifts from an environmentally friendly company or store than from one that is not.
The survey results were released Wednesday, Dec. 7.
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