Pepsi Brings Pepsi X with the X Factor

On Thursday, Oct. 4, Pepsi unveiled its newest “Pop Star” in Pepsi X, The Pepsi with The X Factor.

This spring, Pepsi joined The X Factor and embarked on “The Pepsi Flavor Audition Tour,” giving contestants and fans at more than 20 locations in 15 cities, the exclusive opportunity to sample four new Pepsi flavors and be the judge of which one earned the right to be called Pepsi X.

With more than 15,000 contestant and fan votes captured, one limited edition Pepsi flavor will be crowned as the nation’s next “Pop Star,” Pepsi X, on The X Factor airing Thursday, Oct. 4 on FOX.

[ Also Read: After Eva Longoria, Paula Patton Sips Pepsi NEXT ]

“Our partnership with The X Factor has given us the opportunity to further engage with our passionate consumers, and continue the Pepsi legacy of supporting aspiring musical talent,” said Eric Whitehouse, director of marketing for Pepsi.

“With Pepsi X, we put fans in the judge’s seat – giving them the power to select our next limited edition flavor – the Pepsi with ‘The X Factor.’”

Pepsi X will be available in 12-packs, 2-Liters and 20oz bottles wherever Pepsi is sold while supplies last beginning Oct. 8.

Related posts:


Sexy Irina Shayk to Sizzle with Rampage
Disney Invites Eli Manning after Super Bowl Victory
Coca-Cola Anthem for the London Olympic Games
Greek Low-Fat Yogurt Just for Kids
NASA to Take First Look Deep Inside Mars
Honda Civic Gifted to 105-Year-Old Woman
PepsiCo Names Sanjeev Chadha as CEO in Asia
David Beckham Bodywear Campaign for Super Bowl
Impact of War on the Health of Syria's Children
Dating Site for Rich Men and Rich Women: Billionaire Fish

Leave a Reply

Your email address will not be published. Required fields are marked *

*


*

HTML tags are not allowed.