Pope Francis blessed thousands of Harley-Davidson motorcycles and riders to the celebratory roar of V-Twin engines as he rode through the crowd in Vatican City, according to Harley-Davidson Motor Company.
In the spirit of fulfilling dreams, Harley-Davidson fans from all over the world took part in the pontiff’s Sunday ceremonies as part of Harley-Davidson’s 110th Anniversary celebrations in Rome.
“Our promise to our customers is to offer them once-in-a-lifetime experiences that few other brands can fulfill,” said Mark-Hans Richer, chief marketing officer, Harley-Davidson Motor Company. “Having our customers treated to the blessing today fulfills that promise of epic adventures.”
During the Mass, Pope Francis thanked everyone participating in Harley-Davidson’s 110th Anniversary celebrations in Rome.
The four-day celebration draws to a close Sunday night with a full program of music and entertainment at the Port of Ostia, Rome.
The event marks the European leg of Harley-Davidson’s 110th Anniversary, a year-long series of global celebrations spanning 11 countries on six continents culminating in the company’s hometown of Milwaukee during the last weekend in August.