Porsche Invests $200M on its Weissach R&D Center

Porsche Weissach R&D Center
Porsche Weissach R&D Center

Porsche AG, the Germany based sports car manufacturer, officially opened three new buildings at its Weissach development center, marking the conclusion of the largest investment project in the center’s history.

Over $200 million were invested in a new design studio with concept car construction facility, a new aero-acoustic wind tunnel and the Electronics Integration Center that, according to the company, set new standards in forward-looking vehicle development ‘engineered and designed in Weissach’.

“Weissach now stands more than ever for top German engineering expertise and pure Swabian inventive spirit,” said Matthias Muller, chairman of the Executive Board of Porsche AG, during the ceremony.

“Intelligent engineering leads to success not only in motor vehicle manufacturing, but in architecture as well. That’s shown by these new buildings: our creative developers are able here to work hand-in-hand even more methodically than before,” said Muller.

Porsche Cars North America, Inc. (PCNA), based in Atlanta, Ga. is the exclusive U.S. importer of Porsche sports cars, including the Macan and Cayenne SUVs and the Panamera sports sedan.

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Rakesh Raman