Salma Hayek Says No to Violence against Women

Avon Foundation for Women Ambassador Salma Hayek Pinault and Avon Products CEO Sheri McCoy announced Friday that four global organizations and one government campaign have received 2nd Avon Communications Awards: Speaking Out About Violence Against Women for their work to bring attention to the need to end violence against women.

The awards, presented at the United Nations Headquarters during the 57th session of the Commission on the Status of Women, are part of the Avon Speak Out Against Domestic Violence program, which has donated nearly $50 million globally to end violence against women since its launch in 2004.

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At a special adjunct event to the 57th session of the Commission on the Status of Women (CSW) at the United Nations, Salma Hayek Pinault; Sheri McCoy; Liberian Ambassador Marjon V. Kamara; Ambassador Rosemary A. DiCarlo, U.S. Deputy Permanent Representative, U.S. Mission to the United Nations; and Futures Without Violence President Esta Soler participated in the Avon Awards ceremony.

ABC News Anchor Bianna Golodryga moderated the event. The CSW, which this year focuses on the elimination and prevention of all forms of violence against women and girls, drew nearly 6,000 representatives from UN Member States, UN entities and NGOs from around the world for a two-week session.

Last year, the Avon Foundation for Women presented its first Avon Communications Awards at the 2nd World Conference of Women’s Shelters in Washington, D.C.

Avon CEO Sheri McCoy emphasized the critical importance of communications in ending violence against women as she shared highlights of an Avon Foundation-funded survey to be released in June that analyzed bystander behavior in situations relating to partner violence and dating and sexual abuse.

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“People are willing to speak out, but they don’t always know how to recognize the signs of abuse or how best to intervene. Avon believes communications and education will help bystanders become interveners and help break the cycle of violence against women,” said McCoy.

The Avon Foundation recognized non-governmental organizations from Pakistan, Tanzania, Nepal, Peru, and a governmental organization from the Ukraine, for their exemplary communications campaigns that are helping change communities, policies, institutions and behaviors to end violence against women.

An international panel of judges selected the winning campaigns from more than 425 communications submitted to the Communications X-Change by 119 organizations in 46 countries, ranging from Afghanistan to Zimbabwe.

The X-Change, a digital global communications library funded by the Avon Foundation and managed by Futures Without Violence, enables organizations and advocates throughout the world to find, share, and learn from the best communications material focused on ending violence against women and children.

In the picture above: Salma Hayek Pinault and Avon CEO Sheri McCoy at the UN with 2nd Avon Communications Awards winners, recognized for their work at bringing attention to the need to end violence

RMN News

Rakesh Raman