One of Hollywood’s hottest new girls, actress Allison Williams, has launched her first big beauty deal with Simple, a range of facial skincare products for sensitive skin.
The new marketing campaign reveals how Williams relies on Simple products to counter the many factors that can trigger her sensitive skin, including make-up, weather and pollution.
According to the company, it also highlights Simple as a brand that knows what is left out is just as important as what is put in; none of the Simple products contain dyes, artificial perfumes or harsh irritants that can upset skin, just purest possible ingredients for natural, healthy looking skin. The new television commercial debuts on Feb. 11.
“As a longtime fan of Simple skincare, I was so excited when they approached me about becoming their brand ambassador,” said Williams. “I love that their products keep my skin healthy-looking, without irritating it, because Simple is made for sensitive skin, like mine.”
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Women can visit the Simple Skincare Facebook page to learn more about Simple, meet the Simple Advisory Board experts, and learn new health and lifestyle tips for caring for skin. They can also view a quirky webisode about Williams and her skincare journey.
Williams made her first public appearance as the new face of the brand on Feb. 6 at a New York City red carpet premiere for the documentary Makers: Women Who Make America, presented by Simple, which will air on Tuesday, Feb. 26 at 8 p.m. ET on PBS.
Simple is sold in all mass retailers, drug stores, grocery stores and online for a suggested retail price of $5.00 – $13.00.