Takeshi Tachimori to Drive Subaru of America

Subaru of America (SOA) announced Wednesday that Takeshi Tachimori, corporate senior vice president and chief general manager of the Subaru Product and Portfolio Planning Division at Fuji Heavy Industries, Ltd. (FHI), will replace Yoshio Hasunuma as chairman, president and CEO of Subaru of America effective April 1, 2011.

“We have seen dramatic increases in our sales and profitability under Mr. Hasunuma’s leadership.  While we are sorry to see him leave, we look forward to his continued work in our market,” said Thomas J. Doll, executive vice president and chief operating officer, Subaru of America. 

“We are very pleased to welcome Mr. Tachimori in his new role as part of this regular business rotation and look forward to our continued success under his leadership.” 

[ Also Read: Subaru Using Virtual Brochure to Sell its Car ]

In his two years as president and CEO of SOA, Hasunuma led the company to record market share (2.3%), record sales and unprecedented growth, says the company.

Currently, it claims, Subaru is the only automotive manufacturer with three consecutive years of sales increases.

Tachimori (pictured above) joined FHI in 1977 and held various leadership roles with the company throughout his career. He has worked in the Subaru Product and Portfolio Planning Department since 2003.

Tachimori graduated from The University of Tokyo with a BA in aerospace engineering. 

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries, Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru symmetrical all-wheel drive vehicles, parts and accessories through a network of more than 600 dealers across the United States.

RMN News

Rakesh Raman