Smokey Bear Celebrates His 70th Birthday
Smokey Bear, the icon featured in the longest running public service campaign in U.S. history, turns 70 years old this Saturday, August 9, 2014. Created in 1944 by the U.S.…
Smokey Bear Hugs in Wildfire Prevention Ads
The Ad Council, in collaboration with the U.S. Forest Service and the National Association of State Foresters (NASF), announced the launch of a new series of public service advertisements (PSAs)…
Disney Ads Say Only You Can Prevent Wildfires
The new public service advertisements (PSAs) feature characters and scenes from Disney’s Bambi and communicate Smokey Bear’s enduring message, “Only You Can Prevent Wildfires.” Bambi starred in the first Wildfire…