Lifestyle brand Anthropologie has announced its fifth annual Sit Stay Love campaign, which promotes pet adoptions and pet supply drives for local animal shelters across the United States.
From September 15th to September 29th more than 100 Anthropologie locations will partner with pet shelters in their communities to host events and strive to break last year’s records for adoptions and donations.
“Pets are central to Anthropologie’s culture,” said Anthropologie group CEO David McCreight. “We have a keen appreciation for how they enrich our lives and the lives of our customers. It’s our turn to give back by dedicating our resources to help deserving pets in need of good homes.”[ Also Read: Nintendo Calls Superstar Uggie as “Spokesdog” ]
Meanwhile, Grammy Award-winning singer Mya decided to join fifty other animal-loving athletes aiming to raise $200,000 for the dogs, cats, puppies, and kittens of North Shore Animal League America, as members of Team Animal League in the ING New York City Marathon. (Read: Mya’s Love for Dogs, Cats, Puppies, and Kittens)
And PetSmart Charities teamed up with actor Josh Duhamel to launch the “High-Five for Pet Adoption” campaign celebrating the 5 million pets’ lives that have been saved through PetSmart Charities’ Adoption Centers. (Read: High-Five for Pet Adoption Campaign)
Anthropologie created Sit Stay Love to bring attention to the plight of shelter pets and the benefits of adoption. According to the American Humane Association each year approximately 8 million stray and unwanted animals are taken in by shelters across the country. Only 3.5 million of the 17 million people that acquire a new pet each year choose to adopt their pet.[ Also Read: When Dogs Try to Break the World Record ]
Employees at Anthropologie’s Philadelphia based home office, which has a dog friendly policy, sets a good example. Of the nearly 100 dogs that come to work with their owners, more than half were adopted from local shelters. Many employees also donate their time to help sustain local shelters.
Since its founding in 2008, Anthropologie’s Sit Stay Love campaign has contributed to the adoption of hundreds of dogs and collected thousands of dollars worth of supplies for local shelters, says the company.