Is Mobile the Hot Ad Option for Small Businesses?
Small businesses are clearly on board with online marketing overall, but interest in mobile is up sharply, according to Ad-ology Research. More than 20 percent of small business decision-makers say…
Facebook Game to Help Haitian Children
Facebook fans and online game lovers can spread the “joy” of giving and develop a better world for children – both on Facebook and in the real world – through…
Social Commerce Event for Shoppers on Facebook
Social commerce company, BeachMint, announced Wednesday it has partnered with Facebook, Randi Zuckerberg’s R to Z Media and LiveStream, to broadcast a live video shopping experience on Cyber Monday. Each…
The Big Toy Book Unveils Toy Catalog App
The Big Toy Book has announced the beta launch of the universal toy catalog into the iTunes App Store. Unlike retailer catalogs, The Big Toy Book’s catalog app allows users…
eBay Launches Give-A-Toy Mobile Store
Leading online marketplace, eBay, has unveiled The Give-A-Toy Store in New York and San Francisco to allow shoppers to donate toys via their mobile devices. The holiday storefronts benefit Toys…
How to Attract the Social Consumer
A new global IBM study of Midmarket Chief Marketing Officers (CMOs) revealed that building and sustaining brand loyalty is the top concern for today’s midmarket CMOs, yet 72 percent do…