How to Attract the Social Consumer
A new global IBM study of Midmarket Chief Marketing Officers (CMOs) revealed that building and sustaining brand loyalty is the top concern for today’s midmarket CMOs, yet 72 percent do…
Ringier Studios Champions League on Samsung Apps
Ringier Studios, Inc., a California-based app developer, has unveiled its Champions League: True Passion, Big Business tablet appazine for free exclusively on Samsung Apps for most Samsung GALAXY devices. “Smart…
Playing Call of Duty on Big Stadium Screen
In celebration of the launch of Call of Duty: Modern Warfare 3, and Mega XP packaging available exclusively at Walmart, Mountain Dew has announced a sweepstakes to reward its Mega…
Mobile Retail Traffic to Surge in Holiday Season
During this year’s November holiday season, an unprecedented 15 percent of people in the U.S. logging onto a retailer’s Web site are expected to do so through a mobile device,…
Ryan Hall Joins Nissan Innovation Marathon
Olympic Marathoner Ryan Hall will share insights with runners to take performance to the next level at the ING New York City Marathon 2011. It is being organized as part…
Top Social Media Brand: Facebook or YouTube?
YouTube is the highest ranked social media brand in equity among Americans 13 to 24 years old, based on results from the 2012 Harris Poll Youth EquiTrend study from Harris…