Bollywood (loose term for India’s Bombay-based film industry) actress Priyanka Chopra will be the featured artist for Thursday Night Kickoff – the pregame show for NFL Network’s Thursday Night Football.
Priyanka’s debut single “In My City,’ featuring will.i.am and produced by RedOne (Lady Gaga) and Brian Kennedy, will be the music bed for the intro to Thursday Night Kickoff.
The announcement was made by 2101 Records / Desi Hits! / Interscope Records Friday, August 24.
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Earlier this week Priyanka shot the spot that will air every Thursday night before and after Thursday Night Football on NFL Network. Thursday Night Kickoff begins September 13th with the 185th meeting between Chicago Bears and Green Bay Packers – stated to be the most-played rivalry in NFL history.
“It’s been an honor working with the NFL Network to create such a fantastic launch for my debut single,” said Priyanka. “I’m really thrilled to bring my music and a touch of India to America and its football fans.”
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The release of the full song and accompanying video for “In My City” are expected later this year.
Earlier, Universal Music Group (UMG), the world’s leading music company, and Desi Hits, an entertainment platform, signed Priyanka Chopra to a worldwide recording agreement. (Read: Bollywood Beauty Priyanka Chopra Goes Universal)
Prior to each of the 13 primetime games telecast on NFL Network, Thursday Night Kickoff is a live, two-hour split edition pregame show aired in high definition with broadcast teams from each stadium site, as well as at NFL Network’s Los Angeles studios.
Featuring Emmy-nominated Rich Eisen and Steve Mariucci, plus NFL Hall of Fame players Marshall Faulk, Michael Irvin and Deion Sanders, Thursday Night Kickoff begins at 6:00 PM ET leading into NFL Network primetime game.
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The National Football League (NFL) is the highest level of professional American football in the United States, and is considered the top professional American football league in the world. The league currently consists of thirty-two teams from the United States.
The NFL season culminates with the championship game, known as the Super Bowl. The NFL is said to be the most attended domestic sports league in the world.