IBM Debuts Cloud Solution for Online Marketing
IBM has announced a new cloud-based Web analytics and digital marketing suite to help organizations automate online marketing campaigns across all online channels, such as web sites, social media networks,…
Job Board for the Mobile Marketing Industry
At a time when mobile markets world over are going through a rough patch, MMA (Mobile Marketing Association) has announced the launch of a new industry job board. The aim…
Cloud Analytics Software for Online Marketing
IBM has introduced its new cloud analytics software, Coremetrics Lifecycle, to help users capitalize on every marketing milestone. From customer acquisition to retention, marketers can make the most of their…
Honda Kicks off the Civic Social Marketing Tour
Automaker Honda says it has launched the Civic “Study Break” social marketing tour to promote the six all-new models of the 2012 Honda Civic at select universities on the West…