Kia Motors Drives out Optima Midsize Sedan

Kia Motors America (KMA) has officially launched the all-new 2011 Optima midsize sedan, first seen during the 2010 New York International Auto Show. It is set to arrive in retail showrooms in early fall.

Optima introduces three new powertrains – including the brand’s first-ever hybrid in the U.S. (available in 2011) – which is expected to deliver an increase in power and fuel economy while offering the latest technology features and luxury amenities, says the company while making the announcement Tuesday, Sept. 21.

Also Read:
Porsche 911 Speedster to Debut at Paris Motor Show
Born in Italy, Tailored for America: Fiat 500
Artist Tim Allen to be the Voice of Chevrolet
New Dodge Durango Runs in Half Marathon
Chrysler to Release New Version of Jeep Wrangler
Mercedes-Benz Drives 100 Years with Sports Cars
Toyota to Recall Avalons to Fix Steering Glitch

Designed at Kia’s studios in Frankfurt and Irvine, Calif., the new Optima is longer, wider and lower than the vehicle it replaces and is based on a new midsize platform that allowed for distinctive dimensions and proportions.

The all-new Optima also employs engine management systems like direct injection and turbocharging to help bring performance to the brand without sacrificing fuel efficiency, the company says. Its smooth-flowing lines speak of grace and style and offer a strong hint of European luxury, according to Kia.

Available in three trims, LX, EX and SX, the 2011 Optima offers numerous standard features. The LX includes dual exhaust with chrome tips, solar glass, outside mirror turn signal indicators and 16-inch steel wheels fitted with 205/65R16 tires.

Upgrading to the EX offers standard fog lights, heated outside mirrors, exterior chrome/body-color door handles along with 17-inch alloy wheels with P215/55/R17 tires, while the EX Turbo adds a unique front grille design.

Moving up to the athletic SX adds HID headlights with auto leveling, LED rear combination lights, unique front grille design, rear lip spoiler, sculpted side sills, aero wiper blades, black front brake calipers and 18-inch black machined finish alloy wheels furnished with P225/45R18 tires, achieving a true performance look.

The 2011 Optima is covered by KMA’s warranty program, which includes a 10-year/100,000-mile limited powertrain warranty, a five-year/60,000-mile limited basic warranty and a five-year/100,000-mile anti-perforation warranty. A five-year/60,000-mile roadside assistance plan also is part of the vehicle coverage.

Kia Motors America (KMA) is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea.

RMN News

Rakesh Raman