Mazda Chief to Open Los Angeles Auto Show

Takashi Yamanouchi, CEO for Mazda Motor Corporation, will kick off the Los Angeles Auto Show Press Days with the Motor Press Guild (MPG) keynote address on Wednesday, Nov. 16, 2011 at 8:00 a.m.

Yamanouchi (pictured above), who has been with Mazda for more than four decades and has served three years as CEO, will offer a frontline perspective of lessons learned in the aftermath of the recent earthquake and tsunami in Japan, as well as how the automotive industry is adapting in the midst of rapidly changing economic conditions around the world. 

This will be the 13th year the MPG presentation has opened the L.A. Auto Show Press Days. Preceding the keynote speech will be a welcome address from Mitch Bainwol, the newly named president and CEO of the Alliance of Automobile Manufacturers.

As the first major North American auto show of the season, the 2011 LA Auto Show will host some of the industry’s most important new vehicle debuts and set the tone for the rest of the year. Press Days are Nov. 16 and 17; it is open Nov. 18-27 for the public.

The Los Angeles-based Motor Press Guild (MPG) is an automotive media association in North America with approximately 800 members. This non-profit trade guild is dedicated to promoting professionalism in automotive journalism through education and information exchange.

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