Moms Demand Action for Gun Sense in America

Moms Demand Action for Gun Sense in America announced today that its founder, Shannon Watts, has been invited to make remarks during Vice President Joe Biden’s call on the need for common-sense reforms to reduce gun violence. The call will take place today, April 15, at 3:10 p.m. EDT.

“We are grateful to the White House for acknowledging the power of mothers’ voices and the urgency of our call for change,” said Shannon Watts, founder of Moms Demand Action for Gun Sense in America.

“Mothers and women have often been catalysts of social change in America, wielding powerful influence on issues like suffrage, segregation, and children’s rights. Now modern American moms must come together to help enact stronger gun laws to protect our children and families.”

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Members of Moms Demand Action will hold events across the country this week at senators’ in-district offices, asking them to vote “yes” for gun reforms. Moms will hold “Stroller Jams” at the offices of senators in Pennsylvania, Ohio, Virginia, New York, and Arizona, among other states. For a list of local “Stroller Jam” events across the country, go to:

Moms Demand Action for Gun Sense in America

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Earlier, One Million Moms for Gun Control, an organization formed within 24 hours of the Connecticut elementary school shooting in Sandy Hook, announced to sponsor several major events in January to demand action on common-sense gun control laws. (Read: One Million Moms for Gun Control to Rally in the US)

Moms Demand Action will sponsor a “Stroller Jam” in front of the Capitol building on Wed., April 17, at 10:40 a.m. EDT. Members of Moms Demand Action will participate in a reading of names of the 3,300 Americans killed by guns since Newtown, and, at 11 a.m. EDT, will stroll their children to the Senate building where they will meet with elected officials and demand action on common-sense gun laws.

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Today, Moms Demand Action also launched a new PSA campaign, “Choose One,” a series of print ads featuring assault weapons alongside other objects that have been banned in America to protect child welfare, including Kinder Surprise eggs, the book “Little Red Riding Hood,” and the schoolyard game dodge ball.

The ads, in conjunction with a video PSA, are being released through donated media on digital, broadcast and print channels. The campaign was created by the Toronto office of GREY, a global advertising agency.

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Rakesh Raman