To celebrate the sound of winning and to congratulate Germany, Beats by Dr. Dre have created the ultimate prize to go with the ultimate sporting victory: a set of 24 (for the 23 man squad and manager), 24 carat gold dipped Beats Pro’s, which will be gifted to the German team.
To commemorate the win, Beats have commissioned fashion photographer Rankin to create a celebratory salute to the victory starring the Gold Beats Pro headphones and Naomi Campbell, titled ‘Golden’.
The new work sees Naomi as the World Cup trophy adorned in gold high fashion and sporting the Gold Beats Pros.
[ Also Read: Will Germany Win the 2014 FIFA World Cup? ]
Speaking about the shoot, Naomi Campbell commented, “Working on the ‘Golden’ project with Beats by Dr. Dre was so much fun. The shoot was loud and energetic…I even got to practice my football skills! This was the first time I’ve had the chance to work with the legendary Rankin, so it was a dream shoot. The ‘Golden’ project is the perfect way to celebrate the German victory and I’m glad to be a part of this campaign.”
Beats Pros are the gold standard of headphones used by musicians in the studio, designed to deliver the same level of emotion and power the artist intended when they recorded.
Now adopted by top athletes from a variety of sports across the world to get them in the zone, these Special 24c Gold Pro Headphones are offered as the perfect prize for an amazing sporting achievement.
Formally established in 2008 as the brainchild of artist and producer Dr. Dre and Chairman of Interscope Geffen A&M Records Jimmy Iovine, Beats Electronics (Beats) comprises the Beats by Dr. Dre family of consumer headphones, earphones, and speakers as well as patented Beats Audio software technology and streaming music subscription service Beats Music.
Led by Co-Founder & CEO Jimmy Iovine, Co-Founder Dr. Dre, and President Luke Wood, Beats Electronics is based in Santa Monica, CA.
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