Marriott Hotels’ Global Marketing Campaign
Marriott Hotels, the signature brand of Marriott International (NYSE:MAR), launched Monday a new multi-year global marketing campaign called “Travel Brilliantly.” The campaign reflects the lifestyle of the next generation of…
Fandango Reveals Fan Sentiment for Star Trek
Fandango, a leading moviegoer destination, has reported that J.J. Abrams’ “Star Trek Into Darkness” garnered a 96 out of 100 score on the company’s Fanticipation movie buzz indicator that measures…
Honda to Drive the Big Music Festivals
Honda returns to support the big music festivals of the summer with major sponsorships at three premier events: Sasquatch! (May 24-27) at the Gorge in George, WA, Governors Ball in…
“Nevada: A World Within. A State Apart”
The Nevada Commission on Tourism (NCOT) revealed Wednesday how it will bring together the state’s new brand and tagline – “Nevada: A World Within. A State Apart.” The brand captures…
Football Star Aaron Hernandez Goes with PUMA
Sportlifestyle brand PUMA announced Wednesday a two-year partnership with professional football player Aaron Hernandez who will become a face of the brand’s training category. New England tight end Hernandez will…