Nutrisystem, a leading home delivery weight loss program, has announced its association with superstar Janet Jackson for the launch of SUCCESS, the company’s weight loss program.
It will include a national advertising campaign showcasing Ms. Jackson’s (pictured above) Nutrisystem weight loss success to date and her journey to sustainable, healthy eating.
The Nutrisystem SUCCESS approach is designed to help take the weight off and keep it off through frequent, portion-controlled, balanced nutrition and low Glycemic Index eating.
The program offers the company’s assortment of signature artisanal fresh-frozen meals including new Chef’s Table dinner entrees, developed by Nutrisystem’s Celebrity Chef Culinary Council using advanced steamer technology; new chocolate, vanilla, strawberry and coffee advanced protein shakes.
It also includes the introduction of a personalized “My Daily 3” physical activity program; and increased personalization and flexibility through transition and maintenance plans that help consumers manage their weight on their own.
Having written one of 2011’s bestsellers which dealt in large part with her own on-going efforts to maintain a healthy body, Ms. Jackson enjoys a special position as an inspirational role model for women everywhere who are struggling with weight loss and body image issues, says Nutrisystem.
In her first effort as an author, she described her life-long efforts to address weight loss and fitness in True You, which went to number one on The New York Times bestseller list, according to the company.
It is stated that True You is launching in soft cover to coincide with the announcement of the partnership with Nutrisystem. The announcement was made today, Dec. 15.