SBI Sponsors Bengaluru Midnight Marathon
State Bank of India (SBI), the country’s largest bank, has joined hands with Rotary Bangalore IT Corridor (RBITC) as title sponsor for the current Bengaluru Midnight Marathon (SBIBMM).
The event will be held at midnight on Dec. 14 at KTPO, Whitefield.
Former athlete Milkha Singh is the brand ambassador for this year’s marathon. The theme for the current marathon is ‘Bhaag Bengaluru Bhaag’.
“SBIBMM serves the twin objectives of bringing about awareness amongst today’s youth of the need to be physically fit and raising funds for various charitable activities, aimed at bringing about a difference in the lives of the underprivileged section of the society. These objectives are in tune with the SBI corporate philosophy,” said Ashwini Mehra, chief general manager, Bangalore Circle, SBI.
According to SBI, it keeps aside 1% of its profit for CSR activities. During the last financial year (2012-13) as against the target of Rs. 117 crores, bank spent Rs. 123 crores under various CSR activities throughout the country.
SBI is celebrating 30 years of formation of Bangalore Circle this year. The Circle commenced operation on the 16th August 1983 with 192 offices in the state, which has now grown to more than 600 offices.