Jcpenney Launches its Charitable Giving Program
The company has launched jcp cares, a new charitable giving program. Through it, Jcpenney will support a new cause each month by inviting customers to round up their purchases to…
Universal Getting Ready for its 100th Anniversary
Universal Pictures will mark its 100th anniversary in 2012, and will commemorate its centennial with a yearlong celebration honoring the studio’s rich film history and cultural legacy. The campaign draws…
BBC and Foursquare Team Up for 6 Nations Rugby
BBC AMERICA and location-based mobile platform Foursquare are teaming up to help Foursquare users discover the best spots for 6 Nations Rugby watch parties. Every year across the globe, people…
Porsche Offers Spotting Game for Football Fans
Carmaker Porsche will join Pittsburgh Steelers and Green Bay Packers fans in Dallas for a weekend filled with America’s favorite pastimes – sightseeing, tailgating, football – and Porsche spotting. Porsche…
Say ‘I Voted’ with Your Foursquare Badge
Mobile social networking application Foursquare has partnered with a team of political strategists, designers and activists to release the official “I Voted” badge in conjunction with launching a real-time visualization…