Axis Bank to Set up a Branch in China
Axis Bank, claimed to be India’s third largest private sector bank, as a part of adding value to the banking service in China, today announced the opening of its Shanghai…
JPMorgan Chase Names Kristin Lemkau as CMO
Global financial services firm JPMorgan Chase announced Tuesday that Kristin Lemkau will become Chief Marketing Officer (CMO) for JPMorgan Chase. She will continue to report to Gordon Smith, CEO of…
Heineken’s “Dance More, Drink Slow” Campaign
Beer brand Heineken launched Monday ‘Dance More, Drink Slow,’ a partnership with Dutch DJ Armin van Buuren to make moderate consumption aspirational. The movement, socialized as #DMDS, is the natural…