Global News Service
Tie-Ups, Mergers & Acquisitions
Barneys New York, the luxury specialty retailer, and The Walt Disney Company, the world’s leading entertainment company, announced Wednesday their collaboration on the 2012 Holiday campaign at Barneys New York…
PepsiCo, Inc. (NYSE: PEP) and Theo Muller Group (“Muller”), a privately held dairy business in Germany, announced today their U.S. joint venture, Muller Quaker Dairy, to enter the U.S. dairy…
Olympic gold medallist and multiple Grand Slam tennis champion Rafael Nadal has joined PokerStars, lending his support to the leading online poker site and inviting sports fans to join him…
Mountain Dew and Dale Earnhardt Jr. brought “The Dark Knight Rises” to Brooklyn, Michigan for a few laps on Thursday, June 14. Earnhardt, who will be driving a special No.…
Coca-Cola teams up with Black Entertainment Television (BET) and rapper B.o.B this month to offer amateur talent rare and exclusive opportunities to shine in the spotlight. As part of its…
Chic Outlet Shopping has launched the Chic Guide to Europe 2012 – a media campaign in association with Condé Nast publications and supported by a collection of short films featuring…