Coca-Cola Anthem for the London Olympic Games
Fusing the sounds of sport and music, Anywhere in the World, the anthem for the Coca-Cola London 2012 Olympic campaign, launched globally on Wednesday, May 16. Available for purchase online,…
Red Bull X-Fighters: Todd Potter Is King of the Hills
Todd Potter was the master of the 60-foot high step-up that scared half of the field away from the biggest hill jump ever included in a Red Bull X-Fighters course.…
Longines: Timekeeper of the Kentucky Derby
Longines, the Swiss watchmaker, was the Official Watch and Timekeeper of the 138th annual Kentucky Derby at Churchill Downs. Chronograph watches from the new Longines Saint-Imier Collection, named after the…
Hyundai Calls Rhys Millen for Formula Drift Series
Hyundai Motor America has announced its continued partnership with Rhys Millen Racing (RMR) to compete in the 2012 Formula Drift series. Hyundai will be lead sponsor of the RMR Genesis…
May Madness Begins with IPL Cricket in India
By Rakesh Raman You’d have heard about NCAA tournament, which is also known as March Madness in the U.S. Here in India, it’s time for the madness of another type…
NCAA Coaches Face Off at LG Home Court Challenge
Bobby Hurley, former All-American guard at Duke and current assistant coach of the University of Rhode Island men’s basketball team, and Travis Ford, two-time SEC tournament MVP at Kentucky and…