MTV Ropes in Hot Eva Longoria to Heat up Madrid

MTV says Hollywood superstar Eva Longoria will host the 2010 MTV EMAs, MTV’s global celebration of the world’s biggest music and entertainment stars.

Taking place at Caja Magica in Madrid, the 17th annual EMAs will broadcast live on MTV platforms across the globe from Sunday, November 7th, 2010, 21:00 CET. 

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In the U.S., the two-hour show will premiere on MTV2 at 9:00 PM ET/PT Sunday, November 7th, and a one-hour special highlighting the 2010 EMAs performances will air on MTV at 9:00PM ET/PT Friday, November 12th.

The 2010 MTV EMAs are sponsored by the new Suzuki Swift, Calvin Klein Jeans and Dell.

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According to MTV, powerhouse rock stars Kings of Leon, hot new talent Ke$ha and American bad ass and global rock heavyweight Kid Rock join the lineup of performers alongside the previously announced Katy Perry and Linkin Park.

MTV will release additional performers and presenters at a later date.

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“I am so excited to host the 2010 EMAs in the beautiful and sexy city of Madrid!” said Longoria. “I can’t wait to see some fabulous performances and I am so proud that the two most nominated artists this year are two amazing women – Lady Gaga and Katy Perry – who are making some of the most exciting music in pop right now!”

“Madrid, watch out,” cried out Ke$ha. “I’m coming to party and I promise it will be messy.”

Actress, activist, and philanthropist Eva Longoria brings Hollywood glamour to what promises to be a star-studded night in Madrid, said MTV Wednesday, Oct. 6.

Following in the very glittering footsteps of Katy Perry, Christina Aguilera, Justin Timberlake and Robbie Williams to name a few, the actress will bring Latina heat to the already sizzling Spanish city of Madrid – the backdrop of this year’s 2010 MTV EMAs.

Eva Longoria is a Golden Globe-nominated, Screen Actors Guild Award-winning, and ALMA Award-winning actress, best known for her portrayal of Gabrielle Solis on primetime US network show Desperate Housewives.

To vote for your favourite EMA artists, you can go to www.mtvema.com.

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Rakesh Raman