Touch the Ball in New TV Ad Campaign
In its new television advertising campaign, ING Direct USA, a leading direct bank, uses different scenarios to convey a better way to bank – “Touch the Ball.” In each spot,…
Can Pepsi MAX Conquer the Competition?
Yes, says the zero-calorie cola. In a multimedia marketing campaign, Pepsi MAX invites American consumers to taste for themselves that when it comes to maximum taste and zero calories, Pepsi…