Brazil’s Global Ad Campaign to Attract Tourists
Brazil has launched a new international campaign for tourist promotion during a ceremony held at the London Film Museum on Wednesday, July 25. Titled “The World Meets in Brazil. Come…
AT&T Unveils U.S. Olympic Athlete Ad Campaign
Communications company AT&T is providing viewers an inside look at athletes’ day-to-day lives since Beijing Olympics through an interactive experience called ‘My Journey.’ The new creative series in support of…
Tennis Star Rafa Nadal Joins PokerStars
Olympic gold medallist and multiple Grand Slam tennis champion Rafael Nadal has joined PokerStars, lending his support to the leading online poker site and inviting sports fans to join him…
Greek Low-Fat Yogurt Just for Kids
Chobani, a yogurt brand in America, debuted its first national television advertising campaign this month to support Chobani Champions, the authentic strained Greek low fat yogurt made just for kids.…
‘James Bond’ on a New Mission for Olympic Games
The James Bond movie star Daniel Craig will open the 2012 Olympic Games to be held in London. Reportedly, he has been personally invited by Queen Elizabeth to open the…
Kohl’s ‘Shop to Win’ Campaign with Olympians
Kohl’s Department Stores (NYSE: KSS) announced its spring integrated marketing campaign, featuring Olympic gold medalists Dara Torres (swimming), Mia Hamm (soccer) and Lindsey Vonn (skiing). Debuting today, March 19, the…