Paula Patton Sips Pepsi; Goes Uptown
These days, actress Paula Patton (Jumping the Broom; Mission: Impossible – Ghost Protocol) is hanging out everywhere except where she’s supposed to be – in films. Of late, she served…
When Actress Eva Longoria Tastes Pepsi NEXT
The new cola drink from PepsiCo that invited consumers for an Internet Taste Test has just touched the lips of actress and star of the hit TV show Desperate Housewives…
How to Use Digital Media to Sell Movies
As digital convergence is fast happening in the advanced entertainment markets, top companies are using digital, new-media platforms extensively to woo the consumers. Paramount Pictures and Coke Zero say they…