“Gossip Girl” actress Jessica Szohr sheds her inhibitions – and unleashes her inner lizard – in Costa Rica, wearing nothing but a pair of SoBe Lifewater skinsuits to launch new SoBe Lifewater with electrolytes.
The sultry photo spread, the second installment of the SoBe Lifewater skinsuit series, will appear exclusively in the iconic Sports Illustrated Swimsuit Edition, which hits newsstands on Feb. 15.
Jessica explores the danger and delights of the Costa Rican jungles, from the indigenous lizards of the tropical jungle to the graffiti lizards of the urban jungle as brought to life by celebrated street artist Gualicho.
“The SoBe Lifewater skinsuit ads with Jessica Szohr prove that no matter what you’re up to – taming the jungle in a skinsuit or hanging out with friends – new SoBe Lifewater with electrolytes offers great-tasting hydration without the calories,” said Andrew Katz, marketing director for SoBe.
“That’s our message to SoBe fans: the lizard strikes again, offering you a new way to satisfy your insatiable thirst.”
Jessica lights up the tropical jungle in an electric SoBe Lifewater skinsuit inspired by the bottle of new Strawberry Kiwi Lemonade.
Meanwhile in San Jose’s urban jungle, Jessica becomes part of the pulsating energy of the street scene, with bold hand-painted scales designed to reflect the bottle of new SoBe Lifewater Macintosh Apple Cherry.
“Last year’s SoBe Lifewater skinsuit shoot took place on a gorgeous beach; this year’s skinsuit shoot in the jungle was still amazing, but a little different. It definitely had an edgy vibe that I loved,” said Szohr.
“No matter where you are, it’s easy to be tempted and transformed with new SoBe Lifewater with electrolytes.”
Covering diverse segments of activity, RMN News Service discusses the burning issues that have immediate impact on various governments, businesses, and the lives of commoners.
Raman Media Network (RMN) Company is a leading integrated technology media and entertainment company. It is working in diversified content creation, management, and distribution businesses on a global scale.