Choose Your Favorite: Cookie or Creme?
Following a global celebration of its 100th Birthday, leading cookie brand Oreo launched its latest marketing campaign “Cookie vs. Creme,” during America’s biggest football game. According to the company, the…
Alyssa Campanella Stars as a Robot in Car Ad
Former Miss USA Alyssa Campanella stars as a futuristic robot in the latest Super Bowl ad from Kia Motors to introduce its 2014 Kia Forte Compact Sedan. “Hotbots” is scheduled…
What’s Women’s Role in the Knowledge Economy?
With women comprising half the U.S. workforce, 57 percent of household breadwinners, and 50 percent of business owners, the economic recovery depends largely on women’s productivity and innovation. Now a…