Playing the Butterfinger Game on Facebook

Adam West has come full circle with Butterfinger. The classic caped crusader, who was hired to play “Batman” after being discovered in a 1960s Nestle commercial, was revealed Thursday as the ultimate Butterfinger thief, a.k.a. the BARGLAR.

In celebration of the capture, Butterfinger has released an online video featuring West as the BARGLAR and also launched “The Good, The Bad and The Candy,” a tower defense game on Facebook, starring Estrada, Ferrigno and Carpenter, allowing fans to play along with the League as they protect virtual Butterfinger bars from robot thieves.

Available only online at, the interactive game challenges players to put to the test “Nobody’s Gonna Lay A Finger On My Butterfinger!” and play against their Facebook friends, while competing for daily and weekly prizes.

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Of late, Butterfinger had also unveiled the limited edition Butterfinger Defense League graphic novel. It is an online, interactive comic book series starring pop culture TV icons Erik Estrada, Lou Ferrigno and Charisma Carpenter. (Read: Butterfinger Debuts an Online Graphic Novel)

The Butterfinger Defense League, comprised of TV defenders Erik Estrada, Lou Ferrigno, and Charisma Carpenter, announced their capture and arrest of West, Butterfinger’s Most Wanted Finger-Layer, bringing to an end the League’s toughest case to date.

West was unmasked as the BARGLAR in handcuffs after an arrest photo was released earlier this week by the Defense League, which first formed in April after a nationwide epidemic of reported Butterfinger thefts, explains Nestle.

“The arrest of Adam West proves yet again how the Butterfinger Defense League has what it takes to protect your favorite candy bar,” said Nestle USA Confections & Snacks spokesperson Tricia Bowles.

West, known for his tongue-in-cheek humor and involvement in comical, entertaining projects, immediately signed up when asked to portray the BARGLAR for Butterfinger.

“How fitting that my career began with a Nestle commercial,” said West, who guest stars as the eccentric “Mayor Adam West” on the animated series “The Family Guy.”

West has lent his voice to various “Batman” projects since first starring as the classic character in 1966.

“I love the sense of humor that Butterfinger brings to its campaigns and really enjoyed working with Erik, Lou and Charisma to create a comical crusade in our video for the fans,” he says.

By visiting, fans can watch Estrada, Ferrigno and Carpenter use their combined skills of sexiness, strength and sass to capture West as the BARGLAR in action.

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Rakesh Raman