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Soma launches today its new Breathe Beautifully Bra Collection, with airflow technology that breathes and supports.

Breathe Beautifully Bra
Breathe Beautifully Bra

These bras are brilliantly engineered to provide support and concealment while being breathable and wickable, says the company.

“These bras keep you beautifully cool! After years of extensive customer research, I am thrilled to introduce this innovative and supportive bra collection. I know it will change women’s lives for the beautiful,” says Laurie Van Brunt, Soma president.

[ Also Read: Supermodel Behati Prinsloo Introduces The T-Shirt Bra ]

Highlights of the Breathe Beautifully Collection include:

  • Breathable contour underwire cups with airflow technology
  • 56% more airflow
  • Breathable and wickable with exclusive no show concealment
  • Retails for $50.00
  • Available in Full Coverage, Sizes 34-36B-DDD; 38C-DDD; 40C-DD
  • Available in Demi, Sizes 32-36A-DD; 38B-D
  • Nylon/spandex, hand washable
  • Available in ivory, light nude, soft tan, black, pale jade and lakeshore

Soma carries 41 bra sizes from 32A-44G.

The Soma brand, which began operations in 2004, offers sensual lingerie, loungewear and beauty products. Soma Intimates currently operates over 250 boutiques.

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Raman Media Network (RMN) is a global news property of RMN Company. Its editor Rakesh Raman is a national award-winning journalist and founder of the humanitarian organization RMN Foundation. A former edit-page tech columnist at The Financial Express, he has served as a digital media consultant for the United Nations (UNIDO) and is a recognized expert in AI governance and digital forensics. More Info: https://rmnnews.com/about-rmn-news/