TAG Heuer Signs Henrik Lundqvist as Brand Ambassador
TAG Heuer signs NHL hockey goaltender Henrik Lundqvist as Brand Ambassador. “King Henrik,” star goalie of the New York Rangers and the Swedish National Team, is now officially in net…
Hollywood Celebrities in Sandy Relief Effort
A glamorous soirée in the iconic Cullman Hall of the Universe on Central Park West was the setting of a star-studded charity drive by luxury Swiss watchmaker TAG Heuer and…
Tourneau Springs Forward for Daylight Saving Time
Starting today, March 9, 2012, Tourneau, the world’s leading retailer of fine timepieces, will begin the task of shifting forward its expansive inventory of watches in accordance with Daylight Saving…
Will You Buy a Watch for Just $50,000?
The Carrera Mikrograph from TAG Heuer will come with a price tag of $50,000. Its speciality: Will display 1/100th of a second. Paying tribute to its 150-year timekeeping heritage while…
The Odyssey of Pioneers Ends in Paris
The Odyssey of Pioneers, the first world tour of an electric roadster, ended in Paris, at the LVMH Headquarters, with a cortege of artists and celebrities who came together for…