FedEx One Rate for Flat Rate Shipping
FedEx Express, an operating company of FedEx Corp. (NYSE: FDX), is introducing FedEx One Rate, which gives U.S. customers a flat rate shipping option for their express packages. FedEx One…
Comic Book Company to Produce TV Properties
IDW Publishing, a leading publisher of comic books and graphic novels, has launched a new division, IDW Entertainment. It will fund and develop new television properties based on IDW Publishing’s…
Move Over Oscar and Emmy, Now It’s “The Jackie”
“The Jackie” is the official award of the “Hub Network’s First Annual Halloween Bash” national costume competition, airing Saturday, Oct. 26, 8–10 p.m. ET/5–7 p.m. PT on the Hub Network,…
Covergirl Katy Perry to Release Prism
Music star Katy Perry is partnering with Procter & Gamble (P&G) beauty brand Covergirl for her first cosmetics campaign that will debut in the spring of 2014. Perry is on…
How to Improve Public Relations (PR) Standards
Today, major steps are being taken by some leading organizations to improve the constantly deteriorating standards of public relations (PR) services. It’s believed that PR work has fallen to a…
Rachel Zoe Stars in Jockey Brand Campaign
Jockey International announced Wednesday the launch of its new marketing campaign, “Redefining Comfort,” for the Jockey collection as preferred by Rachel Zoe. The new campaign builds on the brand’s partnership…