Pepsi Unveils New Social TV Platform
Pepsi unveiled Wednesday two new proprietary digital platforms, Pepsi Sound Off and Pepsi Pulse. Both platforms will initially focus on FOX’s THE X FACTOR and will drive social engagement around…
Netflix Movies for Android Smartphones and Tablets
Netflix said Wednesday it has expanded its support for the Android mobile operating system with the release of a new Netflix app for Android. The new app adds support for…
Social Media Catching Baseball Fan Sentiment
IBM and the University of Southern California (USC) Annenberg Innovation Lab (AIL) announced Wednesday a new social media analysis project focused on Major League Baseball during the World Series. The…
How to Use E-Governance to Deal with Corruption
As political bosses and social activists are at daggers drawn with each other over the corruption issue, corruption has become the hottest trending topic in India. But in this ongoing…
“Google Cannot Meet Security Promises”
New documents obtained by Consumer Watchdog show that Google cannot meet the security requirements of the Los Angeles Police Department with its Google Apps for Government, a so-called cloud computing…
New Mobile PR App for Apple Devices
The app provides access to breaking announcements from public and private companies, governmental departments and NGOs from around the world, posts from top PR (public relations) and marketing blogs and…