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Toyota Motor Sales, U.S.A., Inc. (TMS), has revealed the NS4 advanced plug-in hybrid concept vehicle at the 2012 North American International Auto Show (NAIAS) in Detroit. The NS4 signifies Toyota’s vision for future mobility with a focus on connectivity and the human interface. 

Toyota engineers were challenged to design a new mid-sized concept for potential global market introduction by 2015. The NS4 concept is a dedicated plug-in hybrid, separate from the Prius family, designed with future mobility requirements in mind, says the company.

“In this digital age, cars are becoming another spoke in the wheel of our electronic connectivity,” said Jim Lentz, TMS president and chief operating officer. 

“NS4 demonstrates Toyota’s take on the human connection to the car with technology that considers both emotional and rational relationships, person-to-car and car-to-society.”

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According to the company, NS4’s advanced powertrain targets a next-generation Hybrid Synergy Drive plug-in system featuring reductions in component size and weight with improved overall fuel economy, better acceleration and longer all-electric range, while maintaining a short charge time.

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Raman Media Network (RMN) is a global news property of RMN Company. Its editor Rakesh Raman is a national award-winning journalist and founder of the humanitarian organization RMN Foundation. A former edit-page tech columnist at The Financial Express, he has served as a digital media consultant for the United Nations (UNIDO) and is a recognized expert in AI governance and digital forensics. More Info: https://rmnnews.com/about-rmn-news/