Nike Targets $7B from Women’s Business by 2017
Nike (NYSE:NKE) has unveiled its new Spring / Summer 2015 Women’s collections in New York City with 27 of the world’s top athletes. The company is showcasing a breadth of…
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Advertising, Marketing, Promotions, Brand Management
Nike (NYSE:NKE) has unveiled its new Spring / Summer 2015 Women’s collections in New York City with 27 of the world’s top athletes. The company is showcasing a breadth of…
Heineken, a leading international brewer, launches its “#Heineken100” initiative, a product collaboration and seeding program. This year’s program marks the third in partnership with Chris Gibbs, owner of the retail…
Citizen Watch Co., Ltd embarks on a race against time in Chasing Horizons, the 84 year-old watchmaker’s first-ever global campaign. Citizen announced its 2014 flagship model Eco-Drive Satellite Wave F100…
Fall is a prime time for commensal rodents to actively seek food, water and shelter when temperatures drop and before the winter weather arrives. Each fall, rats and mice invade…
After 2 months of screening process, RB India and Durex announced Wednesday the winner of RB Mavericks 2014 – the 8th Annual Case Study Competition of RB. Pallavi Chakravorty from…
The Dalai Lama Foundation, a global, non-profit organization focused on peace and ethics education, today kicks off development of The Living History of the Dalai Lama. It is the first…