Porsche Wants to Know Your Story
Automaker Porsche has launched a new campaign to promote its sports cars. The campaign will rely mainly on owners’ everyday stories. The “Engineered for Magic. Everyday” campaign, via agency Cramer-Krasselt/Chicago,…
Tourism Australia Launches ‘Making Tracks’ Campaign
The landscapes, people and experiences of Australia provide inspiration for Tourism Australia’s new online marketing campaign, Making Tracks, which uses musicians to showcase the destination to an international audience. The…
Music Stars for Life First Diabetes Campaign
OneTouch, a leading brand of blood glucose monitoring systems for people with diabetes, has introduced Life First, a new North American campaign featuring music artists B.B. King and Crystal Bowersox.…
Adidas Launches New Marketing Campaign
Sports products company Adidas has unveiled the “all adidas” global brand campaign, stated to be the brand’s largest marketing campaign in history. The campaign showcases Adidas’ distinctive presence across different…
Cars.com Ad Campaign for Super Bowl XLV
Cars.com, a leading resource for buying and selling a car, kicks off its 2011 advertising campaign with two brand new commercials airing in Super Bowl XLV. This is the site’s…