Tyson Foods for Hungry Girl Lisa Lillien

To kick-start 2012, Tyson Foods and Hungry Girl Lisa Lillien have teamed up to coach women through the next month via the new “30 Days, 30 Ways, 30 Rewards” program.

“We all begin the new year with good intentions, but the problem is that many of us try to take on challenges that are impossible,” says Lillien, New York Times best-selling author and host of the Food Network/Cooking Channel Show “Hungry Girl”. “Setting out to drop 20 pounds by February is not realistic and isn’t safe. The trick is to make small changes.”

Starting Jan. 2, women can visit www.30days30ways30rewards.com for everything they’ll need to get on track in January to establish better habits all year-long. One click a day reveals three great ways to balance an active lifestyle with ease, flavor and good-for-you fun.

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Get a nutritious and quick recipe (with fewer than 500 calories) for dinner tonight, a clever tip and a chance to win a health-themed prize, each day for 30 days.

According to Lillien, one easy way to stay on track right out of the gate is to plan ahead and keep the right ingredients on hand at all times, especially when hunger strikes.

“Convenient meal staples are key; items like veggies, high-fiber tortillas and plenty of protein. Tyson Grilled & Ready chicken and beef products are the perfect solution to guilt-free eating in the new year – easy to prepare and delicious! They’re fully cooked, ready in just minutes and low in fat and calories.”

Food production company Tyson Foods, Inc., founded in 1935 with headquarters in Springdale, Arkansas, is one of the world’s leading processors and marketers of chicken, beef, and pork.

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