Disney Princess Royal Court Welcomes Merida

In celebration of mothers and daughters everywhere, Disney welcomed Saturday Merida from Disney∙Pixar’s Academy Award winning film, “Brave,” into the Disney Princess royal court.

With her mother Queen Elinor by her side, the ceremony took place at the Magic Kingdom in front of Cinderella’s Castle at Walt Disney World Resort in conjunction with Mother’s Day festivities.

Gymnastics Gold Medalist and All-Around champion, Gabby Douglas, hosted the celebration accompanied by her mother, and shared her personal story of strength, perseverance and courage – the true meaning of being a Disney princess.

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On hand to join in on the festivities were 10-year-old and six-year-old British singers and TV personalities of “The Ellen DeGeneres Show,” Sophia Grace Brownlee and Rosie McClelland, who celebrated their inner princess by performing an original song on stage.

Disney Princess Royal Court

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Rosie McClelland (front left) and Sophia Grace Brownlee (front right), TV personalities from "The Ellen DeGeneres Show," pose with the newest Disney Princess, the brave and passionate Merida, and the rest of the Disney Princess royal court at Magic Kingdom in Lake Buena Vista, Fla.

Also in attendance were young girls and their families from Give Kids The World, a 70-acre nonprofit “storybook” resort where children with life-threatening illnesses and their families are treated to weeklong cost-free family vacations.

As part of Merida’s celebration, a group of 200 mom bloggers and their families attending the Walt Disney World Social Media Moms conference were treated to a first look at the latest video from the “I Am A Princess” campaign, which features Merida and a real-life young archer. The campaign’s message encourages girls to believe in themselves and their inner strength.

Highlights from Merida’s Royal Celebration ceremony will be available on May 15 at DisneyPrincess.com.

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